Own Your Story.
The media loves stories. They don’t just love them, they fiend for stories like addicts. If you have a juicy story, the media will rabidly hunt you down and promote your projects. You just have to own your story and serve it up to them in a juicy way.
Ex-Pornstar Launches ‘Netflix’ Of Porn.
This headline would get covered by so many outlets. Get you so many eyeballs. Get you so much support, traction, and momentum.
“But our business model isn’t like Netflix at all!” you may protest. And that’s true, and you clarify that in the interviews or soundbites you give to the journalists, with something like “We’re not exactly like Netflix yet, and we’re just starting out, but eventually we’d love to change the industry so much that a Netflix model is actually doable. First we have to pioneer and lead the way.”
Or if this approach feels too ‘clickbait-y’, then use other story angles:
Former Pornstar Launches World’s First No-Bullsh*t Porn Site.
And so on.
STORIES TOUCH SOULS
Own Your Name(s).
“Veronica Vain” isn’t something to avoid, it’s something to leverage. You don’t have to go back to that period of your life, but in your video you said you built-up attention and name-recognition in order to use it for Bangbox. Throwing it away now is shooting yourself in the foot.
- Vuli, founded by Paige ‘Veronica Vain’ Jennings.
- Get your porn delivered by Veronica-Freaking-Vain, not frat-boys pretending to be CEOs.
- Pornstar-turned-CEO: Am I Paige, Veronica, or Both?
When you write emails to podcasts like Joe Rogan (his assistant or whoever), your number one job is persuade them. And to persuade them, you need to know them well. You need to know the kind of things that gets them fired up when they open their inbox.
Here’s something to know about them. Usually they open their inbox and think “Ugh, yet another startup/wannabe that wants attention.”
But subject-lines and story-angles like the ones I’ve suggested have a high chance of getting the booking-agent excited. And then the opening line of the message has to continue the fire.
This is all persuasion. It’s all pitching. It’s the foundation of business communication. And it takes deep empathy and a good amount of practice.
NAMES HAVE POWER
Own Your 'Failures.'
Failure doesn’t really exist, but for the sake of society, narrative, and perception, you might as well pretend it does. You ‘failed’ to make Vuli profitable before your runway ran out. So own it. I don’t mean own it by asking for help on your channel, I mean own it internally, in your soul. Take real responsibility.
For example, if I set out to make a meal & I burn it, it helps no one to deny my part in that. But it does help to admit that I, and only I, burned my dish to my chef friend, Roxy. Because then she’ll give me tips like: “Did you oil the pan? Did you watch it like a hawk or get distracted? Did you clean your burners first?” etc. This way I’m not blaming the makers of the stove, I’m not believing that I’ve ‘done everything’ and it still didn’t work. I’m not blaming society or the universe. Instead, I realize that I have total power and control over how my dish turns out. Same goes for business.
You set out to make Vuli profitable. It didn’t happen on the desired timeline. It may sting to admit, but the only reason is you. It’s not that the porn industry is bad. It’s not that people write off ex-pornstars. It’s not that people are only interested in you ’cause you’re cute. It’s that you did something ‘not quite correct’ in the business process, just like I did in my cooking process.
And this is great, because it means together we can elevate your understanding of business, your mastery of persuasion, your practicing pitching & selling… and voila, a beautiful gourmet result.