7 Tips For Models To Increase Impact
& Build Legacies
Models are often dismissed as 'not serious' or 'fleeting', but they can actually build huge legacies.
Isla, by most people’s standards, was ‘crazy’ successful.
She’d already made so many of her dreams come true.
She’d gone from coffee-barista to model.
She’d gone from model to influencer.
She’d gone from influencer to fitness coach.
She’d got in better & better shape, refined her mindset, and made a truly fulfilling career for herself. She’d even recently expanded into OnlyFans.
Everyone around her praised her accomplishments.
So why did Isla feel like there was so much more to do?
The answer could be found in the title of Evan Carmichael’s book, Built To Serve.
Isla had been serving people well with her beauty, photos, and fitness for years now, but there was a deep feeling in her gut that she could do more.
She had opinions but felt her fans didn’t want to hear them. She had business ideas, but felt investors didn’t really believe in her. She wanted to change the world, but doubted that models ever actually did that.
She knew she had so much more to offer society, but felt she wasn’t living up to her true potential.
Why was this so? She wondered.
Because she felt her prime years slipping away.
She’d been told by parents, teachers, scientists, and many more that her beauty was destined to fade. Even religious texts told her that her beauty would disappear.
“Beauty is fleeting; but a woman who fears the lord is to be praised.” – Proverbs 31:30
Even religious texts told her that her beauty would disappear.
I wanted to help her, but she was too caught up in her own stuff to ask for my input. I wanted to tell her everything I knew about ryzing up and leaving a legacy, but since I wasn’t famous like her yet, she wasn’t open to it.
We weren’t in the same circles yet.
But I still could’ve helped her bust myths like ‘beauty must fade.’
Even if I did help her access enhanced youthfulness, it likely wouldn’t have helped enough though, because Isla had other issues.
To go hand in hand with her supposedly fading beauty, she had long felt that…
The world didn’t take models seriously.
Her included.
At least, not as seriously as she wanted to be.
Despite her huge accomplishments, despite her massive fanbase, despite her clear success…
…She wasn’t seen to be on the same level as Bill Gates or Barack Obama, let alone people like Frida Kahlo, Shakespeare, or MLK.
Governments weren’t going to let her influence policy. The media weren’t going to praise her for starting a movement. History wasn’t going to talk about her as a legendary game-changer who left her mark on the world.
At least not with her current approach.
And even if she grew her business and brand to even greater levels, that alone wouldn’t significantly increase her impact.
Deep down, Isla was well-aware that…
Money and fame aren’t legacy.
There are plenty of rich, successful people walking the planet who have minimal impact on society. Whether they’re private venture capitalists, calmly making safe investments or public influencers with massive audiences, leaving a legacy just isn’t on their radar. Their ambition stops at ‘growing their business’ and never reaches ‘elevating culture’ or ‘changing the world’ levels.
Isla wanted more. She wanted to change the world like Joan Of Arc or Catherine The Great. And she wanted to do it through beauty, not politics.
But there was one major thing stopping her.
Her beliefs.
Changing the world was a man’s game.
Isla remembered bursting into tears after reading a list of the world’s 100 most influential people, where she noticed that there were 96 men and only 4 women on it, and none of them were models.
Seeing such a list printed in black and white like that just triggered her insecurities, convincing her even more she was destined to be ‘just a model.’
She was still grateful for her beauty and fitness. She was still grateful for her wardrobe and fashion. She was still grateful for her platform and fans…
…but she couldn’t imagine being included on a list like that.
What she didn’t realize is that the list was proof she could be a world-changing icon. There were already 4 women on it, and there’s definitely room for more.
There’s a first time for everything, and the masses love ‘firsts.’ People loved the first woman in the Rock N Roll Half Of Fame, first woman to compete in the Indy 500, the first female Vice-President of the United States.
Why couldn’t Isla be the first beautiful model to make the world-changers list?
There’s an important truth to be found here:
World-changing impact is possible for beautiful women.
Cleopatra did it. Marilyn Monroe did it. Kim Kardashian did it.
And Isla can do it too.
“Women who seek to be equal to men lack ambition.” – Marilyn Monroe
Beauty is a blessing. Beauty opens doors. Beauty is power. And it doesn’t have to limit what a person can accomplish.
Being successful in the modeling industry doesn’t mean you can’t be successful in other fields or niches.
Hedy Lamarr was a beautiful and successful actress and an accomplished inventor and tech pioneer.
Lynda Carter went from modeling to inspiring girls on television as Wonder Woman.
Marilyn Monroe went from model to running one of the first woman-owned production companies.
Tyra Banks went from successful model to executive producer with her TV show America’s Next Top Model.
Rihanna successfully transitioned from bumping-and-grinding in music videos to a very successful fashion mogul.
Yanet Garcia transitioned from weather girl, to model, to fitness coach, and who knows what she’ll do next.
Even pornstars like Sasha Grey and Sunny Leone managed to pivot into major success in other fields.
These women are showing just a hint of what’s possible. They demonstrate that beauty is not a limit that prevents us from doing anything. They’re clear examples of being taken seriously in other arenas beyond posing for photos.
There was nothing stopping Isla from following in their footsteps and even outdoing them, becoming a legendary woman not just in beauty but in world-shaping influence.
Change enough lives for the better, and do it in a deeply enough fashion, and history books will namedrop you constantly. Generations will be inspired by you. The world will be an undeniably better place because of your legacy.
And it has been like this for longer than most imagine.
Beautiful women have been worshiped as goddesses.
Now, Isla may not want to be ‘goddess-level’, but the point is that women have been impactful and legendary all throughout history. This has happened many times before, and similar things can happen again.
In ancient Rome, Cicero tried to deify his daughter. Viking women owned land and had influence just like Viking men; even shield-maidens were taken seriously in battle. Ancient Egyptian, Jewish, and Nair cultures paid much respect to people’s ‘matriarchal lineage.’ You were ‘important’ because of who your mother was.
Going back even further –as Camille Paglia, Julian Cope and others have noted– ‘earth deities’ used to be worshiped and were often feminine.
They represented the natural cycles of birth and death, decay and renewal. These earth deities were especially worshiped before male contribution to conception was known. In these times, women were (rightly) revered. They were seen as life-bringers and key figures responsible for humanity’s evolution, growth, and continued prospering. Those whose cycles were tied to those of the heavens and upon whom all growth and vitality in society depended. Even in ancient Celtic society, which was mostly a male-dominated warrior culture, women were granted the right to hold property and lead tribes as queens.
Our hyper-masculine world is in dire need of feminine influence now more than ever.
There’s actually no better time than now for Isla to increase her impact, influence, and service to society.
It’s her time to shine.
But how was Isla to do it? How was she going to become truly iconic?
Simple, model what other great world-changers have done, but do it in her own unique way.
1. Create a signature style.
It’s not hard to create one of these, but it has to be authentic, it has to be something that truly makes you proud, and it’s often something people tend to downplay, dismiss, or hide at first.
For example, Cindy Crawford has her mole which she chose to reveal proudly rather than cave to photographers who wanted her to cover it with makeup. Kim Kardashian has her booty, which many told her was not ‘in-fashion’ with all the stick-figure and runway models that were prevalent during her come-up. Belle Delphine has her cotton-candy pink hair, which her parents likely weren’t thrilled about.
“I’m good for a YouTube thumbnail because I’m pink-haired and bright-eyed.” – Belle Delphine
Models who don’t have a signature look often blend into the background noise of the world. Yes they’re beautiful and have many fans, but they’re not ‘recognizable by the masses’ because they don’t have a signature look that instantly identifies them. They don’t have a particular aesthetic or visual cue that society resonates with.
For example, Isla often tried to downplay her breasts, because they were on the small side and she built her fanbase off her booty. But what if she got a tiiiiny heart tattooed on the upper curve of one? It’d be similar to Cindy Crawford’s mole, instantly recognizable anytime her cleavage was in the picture. Suddenly, she’d turned something she often shunned into something valuable, recognizable, and sought after. Plus she’d opened up a lot more poses and fashion opportunities for herself, since she didn’t have to turn away from the camera all the time to highlight her bum.
This is so easy to do and it can go such a long way to creating a signature look. It just takes some creativity and courage.
Or if Isla doesn’t want to get that ‘permanent’ with body-changes, she could create a signature look by adding the Colombian flag or colors to many of her shoots. She could have a Colombian-colored necklace, bracelet, eyeshadow, hair-clip or something else appearing often in her photos. This would help her express her Colombian pride and represent her country on a larger stage, but also become a symbol for viewers to ‘tell’ instantly if they were looking at a photo of Isla or not.
Creating a signature look is very flexible.
Isla could even combine the two and get a tiny heart tattoo on her cleavage striped like a Colombian flag. Or she could go a different direction and always use colorful hair extensions, and become known as the colorfully-haired latina. She could even create a signature style without visuals at all by doing many interviews and constantly dropping her tagline ‘Viva La Isla.’ This is a bit easier to do for a singer than a model, but it’s still a viable approach. She could even create a logo or brandmark for her empire. The possibilities are endless.
The question is, will Isla realize the importance of having a signature style to brand herself, and will she make sure it gets executed well? Or will she just go back to ‘normal’ modeling with zero care put into creating a signature?
And will she use it to…
2. Tell stories that resonate.
Emily Ratajkowski did this well on Instagram by posing topless together with Kim Kardashian (a black censor-bar covering their breasts) and giving the camera the finger. The photo set the stage for a story, one that sent a clear message that the two women are embracing their sexuality, rather than hiding it.
Emily Ratajkowski even doubled-down on the message with a meaningful caption too:
“We are more than just our bodies, but that doesn’t mean we have to be shamed for them or our sexuality,” – Emily Ratajkowski
Isla could apply similar things to her photos or videos. Ask yourself:
What’s more powerful, a photo of a beautiful woman sensuously sticking out her tongue…
or…
A photo of a beautiful woman licking a United States flag?
That’s a small taste of the power of storytelling, and it’s a power most models ignore. Both shoots are extremely easy to set up, but one photoshoot will resonate far deeper with an audience.
It can even be done with a few words added to a caption. Think about it, what’s more powerful, a photo of three models playing and laughing together…
or…
That same photo with the added caption: “The 3 of us are boldly normalizing polyamory, what did you do today?”
Adding a few story-focused words turns a vaguely arousing photo into a powerful cultural movement.
Most models have opinions, views, and stories worth sharing, but that they hide, bury, and avoid sharing in favor of remaining eye-candy.
Maybe they fear scaring away fans or taking a hit to their bottom-line, but there’s no need. Any hit would only be in the short term, and just like other bold women, they’d eventually gain more fans and more recognition with this kind of daring storytelling and self-expression.
Impactful storytelling tends to make people think and ruffle some feathers, and just like the other tips on our list, takes true commitment and heart.
Do you think Isla’s going to turn around after learning this and apply it to her content going forward? Or do you think she’ll just head back to standard selfies & photoshoots.
3. Train her audience.
Or perhaps better said, ‘un-train, then re-train’ her audience, because any model who’s achieved a decent level of success has already trained her audience on what to expect and how to behave.
Some models tolerate a lot of negativity on their profiles and block no one. Since there’s no real consequences to negativity, audiences get used to expressing themselves aggressively. Other models, on the other hand, diligently block non-constructive comments, so they have a much more positive audience.
Some models train their audience to expect only fluff and eye-candy, others train their audience to expect boldness and true cultural impact.
In the example above, Emily Ratajkowski got a bit heavy-handed with her message, and if we look at Kim Kardashian’s take on the same issue, it’s far more light-hearted and entertaining, which is exactly what her audience has been trained to expect.
“When we’re like . . . we both have nothing to wear LOL.”
The decisions Isla makes and how she chooses to express herself trains her audience. Period. The question is, what has she trained them to do, and does she realize she has the power to heavily influence her audiences behavior?
These are hugely impactful things, but none of them or truly ‘difficult’ to do.
None of them need many special qualifications to pull off, they just need courage. They need daring. They need boldness.
They need a leader who knows what she wants, commits to it, and truly believes in it.
Isla could’ve done any of them. She could’ve sold bathwater, she could’ve founded a ‘slutwalk,’ she could’ve told any number of her past jobs or studios to f**k off. She’s more than capable, physically, of performing these relatively simple tasks. Most people could do these things, as long as they had proper passion, motivation, and intention behind the endeavor. Isla included.
But does she have the intention? Is she willing to face the controversy? Is she mentally and emotionally ready to manifest such buzz?
Because once you do something like this, and it reaches a ‘tipping point’ of virality, everyone starts to know your name.
And those who are truly good at creating buzz don’t just do one buzz-worthy thing, they do many. They know that we live in an attention economy, and that compelling the attention of the masses is key in helping, serving, and elevating the masses.
Keep yourself valuable and relevant to the masses and the media, and you really will be able to make an impact.
All of a sudden, you’re being approached by a different league of people. You’re collaborating with people who are doing far more than average in life. Basically, you’re starting to now…
4. Do buzz-worthy things.
Marilyn Monroe practically told ‘The Big 5’ studios of Hollywood to f**k off. Amber Rose founded the ‘slutwalk.’ Belle Delphine sold her bathwater.
These are hugely impactful things, but none of them or truly ‘difficult’ to do.
None of them need many special qualifications to pull off, they just need courage. They need daring. They need boldness.
They need a leader who knows what she wants, commits to it, and truly believes in it.
Isla could’ve done any of them. She could’ve sold bathwater, she could’ve founded a ‘slutwalk,’ she could’ve told any number of her past jobs or studios to f**k off. She’s more than capable, physically, of performing these relatively simple tasks. Most people could do these things, as long as they had proper passion, motivation, and intention behind the endeavor. Isla included.
But does she have the intention? Is she willing to face the controversy? Is she mentally and emotionally ready to manifest such buzz?
Because once you do something like this, and it reaches a ‘tipping point’ of virality, everyone starts to know your name.
And those who are truly good at creating buzz don’t just do one buzz-worthy thing, they do many. They know that we live in an attention economy, and that compelling the attention of the masses is key in helping, serving, and elevating the masses.
Keep yourself valuable and relevant to the masses and the media, and you really will be able to make an impact.
All of a sudden, you’re being approached by a different league of people. You’re collaborating with people who are doing far more than average in life. Basically, you’re starting to now…
5. Run in ‘legacy-building’ circles.
This is when things really start to blossom, because now you’re collaborating with people who have insane levels of reach and resources. They can amplify your mission and you can amplify theirs. Often you’ll need an agent, a PR manager or an assistant to help you maintain your circles correctly. (or even all three,) but don’t let a silly thing like hiring stop you from leveling up. Many have solved such issues before you, and many will after. Have a light-hearted attitude towards it and you’ll manifest the right people to assist.
This is like when Marilyn Monroe got on the radar of Arthur Miller or JFK and joined their circles. Or when supermodel Iman inspired designer Yves Saint-Laurent to design an entire collection based around her. Or like when Kim Kardashian basically doubled her audience by hooking up with Kanye West.
But even if you’re not ready for those types of ‘elite’ collaborations, even slightly smaller collabs like Devon Aoki joining Fergie for her “M.I.L.F. $” music video could technically count for running in new circles.
Hopefully you understand on a visceral level how vital this is for legacy-building. Collaborating with ‘major players’ from other fields and combining each person’s talents, audience, and ideas together can be absolutely game-changing.
The thing is, this tends to only happen when you ‘run in the same circles’ as they do. It happens when you ‘hold the same vibration’ or ‘operate on the same frequency’ as the people you’d like to collaborate with, and a lot of times, these people are on a mission to change the world and create a legacy themselves.
In fact, they’ve often been on such a journey for quite some time, and so, for them to notice you or be open to collaboration, a model like Isla may have to ‘play catch up’ and ‘get on their level’, ambition-wise.
6. Visualize & manifest better.
This is crucial.
Einstein once said:
“Imagination is everything. It is the preview of life’s coming attractions.”
He knew that what we visualize and imagine literally becomes our reality.
If you visualize growing your audience by another ten thousand, you’ll get there eventually.
If you imagine becoming a global phenomenon buzzed about and loved by billions, you’ll get there eventually, too.
The thing is to be honest with yourself. Have you really imagined the latter, or does your imagination cap-out at the former?
Visualization, manifestation, and law of attraction are a hugely in-depth topic and require ample practice, so I won’t get into it much here, suffice to say that if you’d like a friendly, animated primer video it can be found here: jryze.me/steps
And that brings us to our final tip for any model looking to raise her impact.
7. Reach for super-mythological status.
What’s super-mythological status?
It’s a term I coined to describe only the most sublime world-shaking personalities. Jesus. Buddha. Muhammad. Shakespeare. Hitler. MLK. Cleopatra.
People who’s mere mention generates epic levels of recognition, across many cultures, languages, and time-periods. People who have literally ‘made history’, often seemingly without even trying.
I say to reach for this not because the world needs a beautiful woman to attain super-mythic status (though I believe it does), but because by reaching for the stars, we can often easily make it to the moon.
Reaching for Cleopatra-level legacy, even if we don’t achieve it in our lifetime, often leaves with a Marilyn Monroe-sized legacy. Reaching ultra-high puts us on a path where even if we fall short, we’re still actually quite ‘high up.’
Will Isla use her beauty to truly change the world?
Because as I said earlier, Isla currently seems not very open to ideas from me, no matter how wise it may be.
But let’s give her the benefit of the doubt and say she actually talked to me about this stuff.
Let’s say I gave Isla all the advice here. Much of it is deep, powerful, compelling wisdom that she won’t find anywhere else, because almost no one is teaching models to leverage their beauty into iconic status and impactful legacy.
Isla’s gut would be whispering (or even screaming) at her to apply each lesson. Her instincts and conscience would be telling her that this J-Ryze guy is 100% correct with what he’s saying, and that these tips could truly elevate her value and increase her impact. But Isla, like most models, has a very high chance of not taking action on the things I’ve explained above. She has a very high chance of ignoring her gut, and overthinking each tip ’til the point of paralysis. She has a very high chance of staying in her ‘successful-influencer’ comfort-zone and not really leveling up like she could.
And it’s kind of heart-breaking.
It’s heart-breaking to me to see someone so talented, smart, and beautiful play small out of fear. It’s heart-breaking to me to see someone live in their head so much that they ignore that voice deep in their soul urging them to grow. It’s heart-breaking to me to see someone who could bring true feminine energy, leadership, and impact to a world that desperately needs it, simply go through the motions of keeping her career afloat instead of soulfully stepping up and leaving a legacy felt for generations.
But I don’t judge, it’s all good, everyone at their own pace and their own time.
Isla can apply one of these tips a decade, or apply them all this week, or anything in-between, because ultimately, only she knows what’s best for her.
And the same goes for you.
Your monumental, brightly shining legacy is only a handful of major decisions away, but will you decide well?
Will you choose to keep chugging along, satisfied with your ‘success’, or will you choose to level up and be an iconic influence in the world? Will you choose to remain in your comfort zone, or will you choose to apply what you’ve read here enthusiastically?
You’ve been blessed with beauty that can soothe billions of souls… how are you going to use it?
Hi! Do you want to benefit directly from J-Ryze’s wisdom?
Hi! Do you want to benefit directly from J-Ryze’s wisdom?Well, he only accepts those who are truly serious about transforming their lives, and he’s only reachable by a personal introduction via me, Cynthia ‘Cynshine’ Moreno.
So if you want to benefit from his crazy-good feedback please email me at cynshineonline@gmail.com.
Either way, I appreciate you and wish you a joyous and successful journey.
Want more from J-Ryze on Beauty & Modeling?
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- 7 ‘Secret’ Ways For Models To Make More Money